KODAK -- OUTDOOR CAMPAIGN / Cannes Lion & Obie Winner
Perhaps the most difficult brief of my career: Communicate how Kodak "takes pictures further" across all product lines, from x-ray film to color printers, on the side of a bus. My AD partner, Bryan Burlison, and I got handed this assignment from Rick Boyko at Ogilvy/NY after several other teams went down in flames. Props to Rick and Bryan for shepherding this campaign through to fruition. It went on to win a Lion at Cannes and an Obie for best outdoor.